Value for the business
- ✓ Add value to black rice
- ✓ Meet clean-label demand
- ✓ Reduce reliance on imported natural colours
Khon Kaen University · Extracts & functional ingredients · TRL 7
Create a Thai black-rice natural purple colour for beverages, yoghurt and premium confectionery.
Clear B2B market and import-substitution potential
Strong alignmentLinks black-rice growers to a high-value industrial ingredient
Strong alignmentA preliminary fit indicator, not a guarantee of eligibility or funding approval.